Color Pigments That Will Awe You. The New Black and Blue.

Two new – and breathtaking – color pigments have recently emerged, and one was by accident ! Vantablack was invented by British researchers and was declared the darkest material ever produced – capable of absorbing 99.96 percent of ultraviolet, visible, and infrared...

Vivere i colori dell’Italia !

Look no further than this magnificent seaside village on Italy’s Mediterranean coast to see how the vivid use of color dominates this country’s architecture, fashion, interior and automotive design, and of course its renaissance art.  Brands like Alitalia, Bianchi,...

More On The Psychology Of Colors

Color has a profound impact on the choices we make consciously, unconsciously or  subconsciously based on our instantaneous reaction to color. Vivid color can affect our emotions, feelings, and influence our national cultures. From a vast spectrum of color, we draw...

Passion. Aggression. Importance.

Few things capture the eyes and attention like the color red. A warm primary color, its use can bring comfort when certain hues are used to tie together other colors (browns and oranges) or just as easily a singular splash of a candy apple red flower vase or lamp can...